Compare

Every alternative covers one piece. RevOS™ covers all four.

Whatever you’re weighing, here’s how it stacks up against the whole funnel, and when it’s honestly the better choice.

Typical coverage

What each option leaves to you.

Only RevOS™ covers all four pillars.

SwivelRevOS™
Position to Win
Demand Gen
Human-Centric BD
Sales Enablement
In-house marketing team
Position to WinPartly
Demand Gen
Human-Centric BDNot covered
Sales EnablementNot covered
Marketing agency
Position to WinPartly
Demand Gen
Human-Centric BDNot covered
Sales EnablementNot covered
Fractional CMO Strategy only on Demand Gen
Position to Win
Demand GenPartly
Human-Centric BDNot covered
Sales EnablementPartly
AI tools and AI SDRs Content only; volume, not authority
Position to WinNot covered
Demand GenPartly
Human-Centric BDPartly
Sales EnablementNot covered
BDRs or SDR agencies
Position to WinNot covered
Demand GenNot covered
Human-Centric BDPartly
Sales EnablementNot covered
Hiring more reps
Position to WinNot covered
Demand GenNot covered
Human-Centric BDPartly
Sales EnablementPartly
Strategic advisors Advice only
Position to WinPartly
Demand GenPartly
Human-Centric BDNot covered
Sales EnablementNot covered
Sales coaches Skills only
Position to WinNot covered
Demand GenNot covered
Human-Centric BDNot covered
Sales EnablementPartly
The alternatives

Pick what you’re weighing

Instead of marketing…
vs. an in-house marketing teamKeep them, add to them or replace them. What changes either way.vs. a marketing agencyAn agency runs the channel. Who owns the rest of the funnel?“We tried ads. They didn’t work.”Why ads that didn’t work usually weren’t the problem.vs. a fractional CMOA plan is a start. Who runs it every day?vs. AI toolsAI makes tasks faster. RevOS™ pairs it with strategists who steer the whole system.
Instead of sales hires…
vs. BDRsWhat happens in months 1 to 4 of a new BDR, compared with a system.vs. hiring more repsMore reps without more pipeline means more cost, not more revenue.vs. strategic advisorsStrategy without execution is a slide deck.vs. sales coachesCoaching sharpens skills. It can’t create pipeline.
Side by side

The alternatives, next to one system

The alternatives
In-house marketing team Marketing agency Fractional CMO AI tools BDRs More reps Advisors and coaches

Each covers part of one or two pillars.

SwivelRevOS™
  1. Swivel strategists
  2. Position to Win
  3. Demand Gen
  4. Human-Centric BD
  5. Sales Enablement
  6. AI engine and one database
All four pillars, one team. RevOS™ from $15K a month.
Cover of 20 Must-Haves for B2B Sales and Marketing
Free guide

20 Must-Haves for B2B Sales and Marketing

Every alternative covers a few of the 20 pieces a B2B revenue system needs. See all 20, and which ones you’re missing.

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Questions CEOs ask

Still deciding?

The better question is whether you can afford to miss your number. A missed revenue goal costs more than the system. Most clients start with one niche so the spend stays focused, and they use their earliest results to fund the next stage. RevOS™ also replaces budget you’d otherwise split across an agency, tools and new hires. Your free audit includes a 12-month projection, so you can see what one closed deal pays for before you commit.

Get your free projection →

Tell us what you’re weighing. We’ll give you an honest read.