Simcha Kackley
Founder & CEOYour results-driven guide with 15+ years of leadership experience in transforming companies from brute-force to scalable growth.
Fun factShe was born in Jerusalem and her name means “joy and happiness.”
About Swivel
Making growtheasy, predictable,and repeatable.
For service, tech and manufacturing companies. We believe in no-nonsense revenue growth, because smart businesses deserve more than clicks and cold leads. They deserve real revenue and predictable scalability.
The Swivel team, Cincinnati
Our story
Built to stop duct-taping growth together.
After years as a sales leader and consultant in the B2B space, Simcha Kackley kept seeing the same story play out: executives under pressure to drive growth, reps burning out, and companies piecing together tools and tactics that never really worked. Everyone wanted the same things: better leads, smarter tech, and sales enablement that actually moved deals forward. But no one was offering all of it in one place. Stitching it together only created more gaps.
What if people could “swivel” their approach to growth to encompass the entire process?
What if there was a full, flexible system built to drive revenue across the entire funnel, one that aligned teams, eliminated guesswork, and gave sales everything they needed to close? She spent the next several years building and refining that system. Five years in, she helped a company grow 30% year-over-year without adding a single rep.
In 2018, Simcha launched Swivel, a Cincinnati-based B2B go-to-market agency, and the Revenue Operating System™ (RevOS™) to take the pressure off teams and make revenue growth easier. Simcha’s system has booked thousands of qualified meetings for B2B companies in tech, manufacturing, and professional services, proving that when you stop duct-taping your growth together, real revenue growth follows.
- 15+ years Sales leadership The same story at company after company
- The idea One system The whole funnel, aligned in one place
- Year 5 30% growth a year Without adding a single rep
- In 2018 Swivel and RevOS™ Launched in Cincinnati
- Today Thousands of meetings For tech, manufacturing and services
Meet the team
The people behind RevOS™.
Gracia Ostendorf
VP of OperationsYour organization and process guru, helping you eliminate chaos and see results with data-driven strategies and proven frameworks.
Fun factShe’s always had a fascination with language and has studied Spanish, Latin, Japanese, German, Norwegian, ASL, and Russian.
Sterling Crain
Creative DirectorYour award-winning creative leader with 13+ years of experience crafting brand systems, digital experiences, and campaigns that elevate UX and strengthen brand appeal.
Fun factHe once had a scurry of squirrels that he would hand-feed outside his apartment.
Nicolas Heath
RevOS™ DirectorYour buyer-insight expert, turning deep understanding of customer priorities into messaging that drives warm meetings and helps close more deals.
Fun factHe was raised in Nigeria, West Africa.
Shannon Powell
RevOS™ AdministratorYour marketing coordinator focused on turning insights, systems, and strategy into clear execution.
Fun factShe’s a competitive powerlifter with a state record squat, an accomplished seamstress, and is fluent in Japanese.
Rajat Savdekar
Software EngineerYour systems builder, keeping the RevOS™ engine, the central database and the automations behind every campaign running smoothly.
Jonathan Luce
Business Development RepYour first conversation with Swivel. He books meetings with the right buyers by phone, email and LinkedIn, and follows up fast on every hand-raiser.
Work with us
One team across all four pillars.
Strategy, creative, data, outbound and enablement, working as one system for your number.
Book a callWhat we work by
Our core values
Be Human
We always do our best work without expecting perfection. We value work-life balance and give ourselves and others space to make mistakes and grow from them.
Act with Intention
Living with purpose and intention shapes everything we do. We stay mindful of our impact, see the bigger picture, and use each day to build what we want to see in the world.
Foster Positivity
Positivity is a choice. We focus on what we want to build, not what we fear. We accept what we can’t change and trust our ability to improve what we can.
Take Ownership
We own our work and believe in its value. We take responsibility for our part and step up to support others when needed.
Nurture Curiosity
Questions take us further than answers. We listen more than we speak, stay open to learning, and let curiosity expand our skills and our world.
The revenue operating system
Meet RevOS™. Swivel’s proven system to power results.
Swivel helps you drive revenue by aligning your strategy, revenue operations (RevOps), demand gen, business development, and sales processes so they finally work together. While we build and scale your revenue system, all you have left to do is close the deals.
Developed from50+skills, specifically in B2B
Driven in pipeline$150M+for B2B clients
Meetings booked1000sfor service, tech and manufacturing companies
See what RevOS™ would do for your funnel.
Get a free audit, and we’ll show you where pipeline leaks today and what the first 100 days would look like.